Tuesday, March 31, 2009

For Men

Yesterday Chris made a quick run to the grocery store and after he returned I found this in a grocery bag:

Underneath the name of the candybar, it says, "Keep from women". Chris loved the idea. If the name alone didn't give him enough fodder, there's also this:

It states:
This is a new, special form of tenderness, created specially for men! This powerful, fat milk chocolate is only subject to us, to men. And not one woman can lay claim on it, because Nestle Classic FOR MEN is our untouchable, masculine possession.

And around the anti-women symbol:
Store in places inaccessible to women

In case that isn't enough to deter a woman from eating it, the chocolate squares are even stamped with the same symbol.

Chris doesn't buy candy bars. As he attests, the name of this one got his attention and sparked his curiosity so much that he bought it. If that's not good marketing, I don't know what is! =)

5 comments:

  1. oh my gosh! you need to buy these in bulk before you come back to the states!!!

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  2. this is awesome!! I laughed all the way through.

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  3. Huh. I'm not sure whether to laugh our yell something about ludicrous ideas in a sort of very hysterical female way. ;)

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  4. Wow. Why don't they advertise that way in the states? I wonder how it would go over... :)

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